IDC: Android Dominates; iOS, Windows, Blackberry Down


The International Data Corporation (IDC) posted the statistics for smartphone operating systems worldwide shipments and market share for the second quarter of 2014. It’s no surprise that Android continues to dominate worldwide with iOS coming in at second.

Android currently leads global market share with a whopping 84.7% – up from 79.6% a year ago. Overall, Android has seen a 33.3% growth over 2013. While also seeing growth of 12.7% over 2013, iOS dropped to 11.7% compared with 13.0% for the second quarter of 2013. Combined, Android and iOS hold 96.4% global market share, leaving little room for other competitors.

IDC attributes Android’s successful gains to the focus on emerging markets:

“With many of its OEM partners focusing on the sub-$200 segments, Android has been reaping huge gains within emerging markets,” says Ramon Llamas, Research Manager with IDC’s Mobile Phone team. “During the second quarter, 58.6% of all Android smartphone shipments worldwide cost less than $200 off contract, making them very attractive compared to other devices. With the recent introduction of Android One, in which Google offers reference designs below $100 to Android OEMs, the proportion of sub-$200 volumes will climb even higher.”

For the first time in history, smart phone vendors shipped over 300 million units – up 25.3% from the second quarter of 2013 when 240.5 million units were shipped.

Microsoft continues to have problems enticing consumers to purchase and use phones featuring the Windows Phone OS suffering a 9.4% growth loss over the same quarter last year and now holds just 2.5% at third place. Blackberry holds fourth place with only 0.5% market share, a 78% loss in growth over last year. Even though both Microsoft and Blackberry are down growth-wise over last year, IDC reports that both have improved slightly over last quarter.

Android has nearly doubled it’s market share over the past three yearsOther interesting facts provided by IDC:

  • Samsung still leads at 29.3% but is down from 40% two years ago
  • iOS volume is expected to rebound for Q3 based on historic results
  • The Windows Phone OEM partner list is expected to grow in the second half of 2014 with the addition of vendors from key emerging markets
  • Windows Phone has yet to break the 5% share mark in the past 4 years
  • Blackberry has seen improvements in Asia/Pacific markets

What do you think about the latest numbers? Can iOS regain market share in an industry it once dominated? Is it game over for Windows Phone & Blackberry? Let us know in the comments below or on Google+, Facebook, or Twitter!

  Source: IDC

Featured image courtesy

To Top