New Analog Watch With Fitness Activity Tracker Announced By Timex

Fitness & Health / Mobile / Wearables

Smart watches are all the rage lately, and there are numerous options available. Then there are the dedicated fitness watches and bands for those that want something a little less complicated. For those wanting the functionality of a traditional wristwatch and fitness activity tracker, Timex has the solution. The Timex Metropolitan+ uses Bluetooth technology to connect to an app on your phone that tracks daily activity – including steps, distance and calories burned – with no charging required, and is the first product introduced in the brand’s new Connected Style Collection.

The new Timex Metropolitan+ watch includes a fitness activity tracker and Bluetooth connectivity!Click To Tweet

Wearers of the watch can view their stats right on the watch dial with just a glance, allowing them to see how close they are towards their daily goals. The Bluetooth connected phone app stores all of the data as well, so it can be accessed and analyzed at any time.

“In the fast-paced world we live in, today’s active man works hard and plays hard, and he doesn’t want to sacrifice style for technical features or vice versa,” said Shawn Lawson Cummings, CMO of Timex Group USA. “We recognized a void in the marketplace for fashionable, functional activity trackers that keep guys connected. The Timex Metropolitan+ watch can be effortlessly integrated into the dynamic, everyday lifestyles of our male consumers.”

The Timex Metropolitan+ will debut in two styles. The first features a silver casing, black dial with red accents, and a textured leather strap. The second option features a black casing, black dial, and orange accents and will come with interchangeable black silicone and orange nylon straps. The straps on both styles are quick releasing so watch owners can switch it up with a number of different strap options available from Timex. As well, both watches feature Timex’s INDIGLO® night-light, and the phone app runs on both Android and iOS devices.


Black Timex Metropolitan+ with silicone and nylon bands.

The silver finish version with leather strap will go on sale at an MSRP of $125USD, while the black finish version with silicone and nylon straps will go on sale for $150USD when it becomes available in October.

What do you think about Timex’s new analog watch/fitness tracker hybrid? Let us know in the comments below, or on Google+, Twitter, or Facebook.

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