Cargo launches in Chicago, offers snacks, goodies, and more in your rideshare vehicle

Tech

Cargo has also partnered with several Chicago-based companies to provide items for the service.

What’s one thing you miss out on when you pick up an Uber or Lyft? If your first response was “snacks” then I’ve got some good news for you. Cargo is a service that provides rideshare drivers their own mini-mart to provide snacks and other goodies to their passengers. The company has recently announced that they’ve launched in Chicago for rideshare drivers.

The Cargo service is free for the rideshare driver, and Cargo even automatically tracks their boxes, shipping replacements to the driver to ensure they’re always fully stocked. The driver can also earn extra money by selling those products to passengers, or by referring other drivers to the service. Cargo handles inventory and also deposits any referral or purchase bonuses directly to the driver’s bank account.

Passengers will be presented with a variety of items for purchase, and Cargo has outlined the purchase process:

  • Passengers visit www.cargo.menu on their mobile phones and enter the unique 4-digit code on the driver’s Cargo box.
  • They select the products from Cargo’s mobile menu and touch the checkout button; for free products, the process is done!
  • For any orders with retail items, passengers will have the option to pay with Apple Pay, Android Pay, Paypal or scan their credit card.
  • The driver receives a text notification of the order and hands products to the passengers at a safe time during or at the end of the ride.

The Cargo box attaches to the car’s center console. Drivers who don’t want crumbs or other messes left in their vehicles can easily hand the products to the passengers as they exit the vehicle, providing snacks but reducing the chance of a mess.

Cargo has partnered with companies including Kellogg, Mars Wrigley Confectionery and RXBAR to provide snacks and other products, providing a service for hungry passengers. You can read more about the Chicago launch in the full press release below.

Have you ever really wanted snacks while catching a ride on Uber or Lyft? Would Cargo help fill those snacking needs for you? Tell us what you think in the comment section below, or on Google+, Twitter, or Facebook.

 

FULL PRESS RELEASE

Cargo Launches in Chicago, Turning Rideshare Cars into a Mobile Marketplace

Partnered with innovative Chicago-based companies Mars Wrigley Confectionery, RX Bar and iconic food brand Kellogg, Cargo makes it easier for passengers to get their favorite products on their next rideshare trip

NEW YORK – August 28, 2017: Cargo, the in-car service that puts snacks, electronics, beauty products and more at rideshare passengers’ fingertips, officially launches today in Chicago. Passengers in Cargo-equipped rideshare cars will be able to sample products like Rice Krispies Treats, Skittles and RXBAR protein bars. Passengers view products in Cargo’s unique in-car display and order products with an easy three-step mobile check out (no app download required).

Partnering with snack companies like Kellogg, Mars Wrigley Confectionery and RXBAR aligns Cargo’s product offerings with the Millennial-led snacking revolution: A recent study by Mintel indicated that a quarter of millennials snack four or more times a day.

“Millennials are redefining snacking convenience, and it’s critical for our products to be more readily available and accessible,” says Andrea Borton, Associate Director, OTG, Snacks Innovation & Strategy at Kellogg. “Offering people the chance to enjoy sweet and savory snacks like Cheez-It®, Pringles® and Rice Krispies Treats®, while they’re on-the-go allows us to satisfy their evolved snacking habits.”

“We partnered with Cargo as their exclusive confectionery partner to reach people in a new way and join in Cargo’s unique business model within the rideshare industry,” says Jayesh Shah, Director of Business Development for Mars Wrigley Confectionery. “As a business rooted in Chicago, Mars Wrigley Confectionery is excited to be part of bringing this enhanced rideshare experience to riders in the city. We’ve already seen tangible results – Extra gum was the number 1 requested product during Cargo’s first few weeks!”

In addition to working with major consumer brands like Kellogg and Mars Wrigley Confectionery, Cargo is also a platform for emerging brands like RXBAR to amplify their rapid growth and capitalize on their viral status in the consumer market.

“RXBAR takes an untraditional, modern approach to branding and snacking – we bring together real ingredients to-go, with a disruptive, bold design,” says Lindsay Levin, Chief Marketing Officer at RXBAR. “People are busier than ever and want recognizable, clean, delicious foods on the go. Partnering with an innovative service like Cargo allows us to reach new customers in a fresh, convenient and culturally relevant way.”

Cargo utilizes a “Freetail” model, offering a blend of retail and complimentary products intended to create excitement and curiosity for passengers every time they hop into a vehicle. Cargo’s proprietary inventory management system tracks all drivers’ orders in real time and automatically ships replenishment products to ensure that vehicles are always fully-stocked to meet passenger demand.

“We want to create a premium rideshare experience for passengers by introducing a new mobile marketplace where you can enjoy the products you already love and discover emerging brands and new trends,” says Sabina Rahaman, Director of Brand Partnerships and Merchandising for Cargo. “We’re thrilled to have such esteemed companies as Brand Partners as we expand into the Chicago market.”

Rideshare companies in Chicago have reported millions of trips per month and are surging in growth. Recently, legislation was passed to allow rideshare drivers to pick-up passengers from the O’Hare International Airport, a critical source of business for drivers that will considerably increase the number of monthly rideshare trips in the city.

Cargo will provide rideshare drivers with the tools to earn an additional income and improve their ratings. Drivers can earn an extra $130 to $350 per month by providing passengers with products, earning bonus incentives and driver referrals. There is no cost for drivers to use Cargo, and the process is simple. Pre-backed boxes and replenishments are shipped directly to drivers’ homes, and earnings are directly deposited into their bank account.

For riders in Cargo equipped cars, the checkout process is simple:

  • Passengers visit www.cargo.menu on their mobile phones and enter the unique 4-digit code on the driver’s Cargo box.
  • They select the products from Cargo’s mobile menu and touch the checkout button; for free products, the process is done!
  • For any orders with retail items, passengers will have the option to pay with Apple Pay, Android Pay, Paypal or scan their credit card.
  • The driver receives a text notification of the order and hands products to the passengers at a safe time during or at the end of the ride.

For more information on Cargo, please visit https://getcargo.today/.

About Cargo Systems, Inc.

Cargo Systems Inc. are the creators of Cargo, the in-car service that allows rideshare passengers to order products on their phone, without downloading an app. Founded in 2016 by former Birchbox employees, Cargo recently launched in New York and Boston with thousands of driver signups in 49 states. Cargo works directly with drivers and brand partners to distribute a variety of products to passengers in-car. A Techstars alumnus, Cargo is venture-backed by Techstars Ventures, Fontinalis Partners, Detroit Venture Partners, and Rosecliff Capital.

For more information, visit www.getcargo.today.

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