I still have a hard time getting my head around the fact that lines of code can be worth $19 billion, but EU regulators have approved the Facebook acquisition of WhatsApp, the widely used cross-platform messaging app. WhatsApp is a really popular app and currently has over 500 million users. It functions over a data connection, so if you get your friends using it you can stop paying for that painfully overpriced SMS and MMS plan of yours, and, at the root of it, it basically does the same thing as Facebook Messenger.
How to improve customer retention with a WhatsApp chatbot
WhatsApp chatbot is, essentially, an automated conversational assistant that allows you to talk to your customers using the most popular messaging app in the world.