UPDATED: Yezz Supporting Project Ara’s Puerto Rico Pilot

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UPDATED (02/24/2015): Yezz has announced that development on Project Ara modules has already begun. Read the updated press release below to get all the details.

Mobile device manufacturer Yezz announced that they are supporting Project Ara’s Puerto Rico pilot. Yezz is embracing Project Ara as it aligns with their “ambition and enthusiasm for fostering innovation.” Luis Sosa, co-founder of Yezz and CEO of DDM Brands, goes on to say:

“Project Ara promotes interaction and participation of bright minds, working together for the development of a project that will change the industry forever, Project Ara is the perfect undertaking as it is a massive, technological revolution.”

Be sure to check back as we’ll be following up with Yezz about Project Ara, amongst other things, at MWC 2015 in March.

Full Press Release

Yezz Adopts Project Ara

Revolutionizing the standard of hardware design, a true game changer

Miami February 18th, 2015 – Yezz, a worldwide mobile brand, adopts Project Ara, an intense demonstration of the bold brand’s ambition and enthusiasm for fostering innovation.

“Project Ara promotes interaction and participation of bright minds, working together for the development of a project that will change the industry forever,” elaborates Luis Sosa, co-founder of Yezz and CEO of DDM Brands, “Project Ara is the perfect undertaking as it is a massive, technological revolution.”

Project Ara’s concept of consumers’ freedom of choice runs adjacent to Yezz’s mission of empowering the consumer to break from the industry’s hardware dogma. Customization is paramount: an ecosystem in which the consumer can choose from purchasing a fully configured phone or upgrading a single module, a strategy that reveals endless possibilities.

Yezz will support Project Ara in the Puerto Rico market pilot and will firmly promote the expansion of Ara’s technological advancement of their game changing platform.

Experience the revolution with Yezz’s unveiling at the MWC Showstoppers March 1st, 2015 and at their booth, Hall 5 Stand 5C51, from March 2nd-5th, 2015.

For more information about YEZZ: Freestyle Mobile and their products visit www.sayyezz.com.

About YEZZ

YEZZ, a trend setting mobile brand, specializes in the creation of custom devices that bestow upon the world an ultimate mobile communication experience. YEZZ is ingenious and adaptable; seamlessly detailing, designing, and developing a tailored mobile experience. Beyond technological innovation, YEZZ is devoted to creating consumer empowerment within the world of communication. By creating a progeny of open market devices, YEZZ promotes the freedom of choice in the design of the individual mobile lifestyle.

 

Full Press Release

Yezz Begins Module Development for Project Ara

The Worldwide Mobile Brand Embraces the Modular Architecture That Ignites Trailblazing Innovation

Miami – February 24th, 2015 – The amalgamation of new technologies integrated into Project Ara will cause an inevitable transformation of the mobile industry and technology in its entirety. Project Ara is inspiring a change that will motivate progress in the industry and Yezz, a worldwide mobile brand, is making sense of this revolution by being fully immersed in the project as module developer. The brand embraces the challenge of change, readily acclimating to the broadening horizons of hardware diversification proposed by Project Ara.

A project within Google’s Advanced Technology & Projects (ATAP) group, Project Ara aims to create an open modular smartphone platform with massive accessibility, democratizing the mobile industry by doing for hardware, what the Android platform has done for software: lowering the barriers of entry, creating a diverse ecosystem of developers, and therefore, increasing the pace of innovation.

Luis Sosa, co-founder of Yezz and CEO of DDM Brands, says, “Project Ara proposes the future of hardware architecture, audaciously impacting the industry by shifting power dynamics from smartphone manufacturing giants, to the hands of module developers and ultimately, the consumers. With our agility in development and manufacturing, we will effectively promote and expand this technological evolution.”

Consumer’s choice in the mobile industry should not be limited to software and aesthetic renderings. Consumers should have the option to choose hardware features best fitting their preferences, not just the possibility of a general, consolidated device of pre-selected hardware. Project Ara’s diversification of hardware construction consists of new technological advancements that make consumer emancipation feasible: UniPro, M-PHY, and electropermanent magnets.

In order for modules to communicate with each other through the Endo, a high speed interface protocol is required. Enter: UniPro, offering a standard of communication between modulesasa high-speed interface technology that provides bi-directional connections for the data transfer among modules. The M-PHY is a serial interface technology that is able to relay large amounts of information with minimal connection points and very low power consumption. Then, there is the implementation of electropermanent magnets that permit the fixture of modules on the Endoskeleton, maintaining their magnetized state without exhausting power and only using current to activate and deactivate magnetization.

For more information about YEZZ: Freestyle Mobile and their products visit click here.

About YEZZ
YEZZ, a worldwide mobile brand, specializes in the creation of custom devices that bestow upon the world an ultimate mobile communication experience. YEZZ is ingenious and adaptable; seamlessly detailing, designing, and developing a tailored mobile experience. Beyond technological innovation, YEZZ is devoted to creating consumer empowerment within the world of communication. With a diverse portfolio of open market devices, YEZZ promotes the freedom of choice in the design of the individual mobile lifestyle.

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