Microsoft Acquires Cross-Platform Productivity App Wunderlist

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In an open letter posted June 2 on their website, 6Wunderkinder Founder & CEO Christian Reber announced that his company would be “joining Microsoft”.  Founded in 2010, the software development company is best known for its productivity app, Wunderlist.

In his letter Reber states that nothing will change for now, and they will continue to develop and support Wunderlist.

“Over the next few months as Wunderlist becomes a part of the Microsoft family, we’ll introduce a host of new features, continue growing the ecosystem of partner integration and progress in delivering Wunderlist to billions of people,” Reber wrote.

Wunderlist is a cross-platform task manager boasting 13+ million users, and is this author’s favorite app for keeping track of multiple to-do lists. The Wunderlist app exists for iOS, Android, Windows Phone, Mac, Windows, and the web. This is something I’ve appreciated about the app since I began using it – the respect the company has for multiple platforms.

Currently, Wunderlist can integrate with several other third-party apps, including Sunrise Calendar, Slack, and Google Calendar (my personal favorite). It will be interesting to see if Microsoft will continue to allow the use of the API’s, or if they’ll sunset that.

What are my feelings on this acquisition by Microsoft? My feelings are mixed. No one ever likes to see their favorite app get bought up. I went through several “to-do” apps before finding Wunderlist, and none of them worked for me like Wunderlist does. I don’t think I can explain why, but there was just something about the interface and cross-platform syncing that just really clicked for me.

I do fear for what might happen to Wunderlist if it gets sucked into the void of Microsoft. If they decide to take the technology and coding and strip it out of Wunderlist for other purposes, leaving behind a shell of a great app, it will be a sad day.

However, on the flipside, I am somewhat excited for what this could mean for Office integration. For my personal things I tend to use Google Drive, but like many, at work I’m locked into MS Office. If Wunderlist gets integrated into apps like OneNote and Outlook while remaining a standalone app, it could really be the best of both worlds.

Only time will tell. For now, I guess I need to start looking at task manager apps again just in case.

What do you think about Microsoft’s acquisition of Wunderlist? Let us know in the comments below, or on Google+, Twitter, or Facebook.

[button link=”” icon=”fa-external-link” side=”left” target=”blank” color=”285b5e” textcolor=”ffffff”]Source: Wunderlist[/button]

Last Updated on November 27, 2018.


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