While Tim Cook and Apple are busy re-designing third party packaging that is merchandised in their store, Matias Duarte and Google are busy hocking Material Design on the Internet. If you’re not familiar with Material Design, it is Google’s preferred design parameters for Android apps. It’s basically the Bible for Android designers, the do’s and dont’s of Android design. There are some users who absolutely love Material Design and there are others who blast it for being cartoony and childish. Like any design language there are pros and cons and it’s certainly not going to appeal to everyone. Here’s what Google has to say about Material Design Lite.
MDL makes it easy to add a material design look and feel to your websites. The “Lite” part of MDL comes from several key design goals: MDL has few dependencies, making it easy to install and use. It is framework-agnostic, meaning MDL can be used with any of the rapidly changing landscape of front-end tool chains. MDL has a low overhead in terms of code size (~27KB gzipped), and a narrow focus — enabling material design styling for websites.
Earlier this year Google changed the way websites were ranked according to their “mobile friendliness” which forced many people to redesign their websites. While there’s no talk of ranking websites that are designed with MDL higher one does wonder if that could happen in the future. After all Google is in control of search and you play by their rules. For now MDL looks like another Google experiment to see if it will stick. What do you think of MDL? Let us know in the comments below or on Google+, Facebook and Twitter.