The Logan Paul saga continues as the popular YouTube star has now had all advertising pulled from his channels by YouTube. If you recall, the whole controversy started with Logan Paul making a video in Japan’s “suicide forest.” In that video, Paul showed the hanging body of a man who took his own life, the body was also in the thumbnail for the video. The internet exploded in both outrage and defense with many denouncing Paul for the video and others defending Paul.
Paul eventually issued an apology on Twitter and later issued a video apology for the incident. All of this drama led YouTube to pull Paul’s membership in YouTube’s preferred partner’s program. This program pays out higher revenue to channels such as Paul’s that bring in millions of subscribers and views. Paul went silent for a few weeks and returned with a video pledging a $1 million USD to suicide prevention.
Paul finally returned to his regular vlogging sessions after a few days and has again caught the attention of YouTube. This time, Paul is seen using a taser on a dead rat which didn’t seem to please YouTube at all.
“After careful consideration, we have decided to temporarily suspend ads on Logan Paul’s YouTube channels,” YouTube said in a statement Friday. “This is not a decision we made lightly; however, we believe he has exhibited a pattern of behavior in his videos that makes his channel not only unsuitable for advertisers, but also potentially damaging to the broader creator community.”
This is a total advertising pull from the Logan Paul channel, not just preferred status. YouTube says they are not censoring Logan Paul but advertisers also have the right to object to their brands being associated with certain channels. It’s obvious that brands do not want to be associated with Logan Paul. Paul’s camp has had no response to YouTube’s decision but it will be interesting to see how long this “temporary” suspension lasts.Source: MSN
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