[IFA 2019] Motorola joining in on the 5G smartphone game


Motorola is a company that’s been around forever and has been under the Lenovo brand since the latter bought out their smartphone department a few years ago. The company creates mid to high-end smartphones for those on a budget. To be honest, they don’t really have anything on the premium end that costs as much as an iPhone XS or Galaxy Note10+. Now, Motorola will be stepping into the 5G smartphone market and releasing some 5G premium handsets that will presumably match other 5G handset pricing.

Francoise LaFlamme, Motorola’s global marketing strategy leader says that the company will come out with a 5G premium flagship phone but isn’t ready to expand more on the price range just yet.

“If you put out a $399 5G phone, you’re going to have to sacrifice a lot of the elements that people value.”

Francoise LaFlamme, Motorola’s Global Marketing Strategy Leader

If anything, the company’s upcoming 5G smartphone could likely start at a minimum price range of US$800. This is all speculation, of course, as it could cost more than that depending on what features the phone will come with.

On a related note, Motorola just announced the Motorola One Zoom at IFA 2019 in Germany that comes with a four rear camera set up, a 6.4-inch OLED display, a claim of a 2-day battery life thanks to the 4,000mAh battery. Internal storage comes in at 128GB with 4GB RAM and a Snapdragon 675 SoC. It will be available for US$450 unlocked when you purchase it from Motorola’s website.

Moto already has a way of getting 5G on the Moto Z3, but that’s with a Moto Mod that costs US$350. What do you readers think about Motorola getting into the 5G game with a premium high-end smartphone? Let us know in the comments below or on Twitter, or Facebook. You can also comment on our MeWe page by joining the MeWe social network.

[button link=”https://www.cnet.com/news/motorola-our-premium-5g-phones-are-coming/” icon=”fa-external-link” side=”left” target=”blank” color=”285b5e” textcolor=”ffffff”]Source: cnet[/button]

Last Updated on February 3, 2021.


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