Streaming music services are a plenty – Spotify, Pandora, Google Play Music and they’re all about the same price range ($9.99 monthly). Apple Insider is reporting that Apple is considering lowering the Beats Subscription price to half the price of its competition ($5 monthly).
If this is true, the savings could entice a good amount of users to jump over to Beats. Apple reports that its users who spend money on iTunes music spend on average of $5 per month, and lowering the subscription to Beats streaming could generate more revenue for Apple and the record labels.
Spotify just rolled out money saving plans for people who want one Spotify account with multiple users. The initial account would still be $10 but you can add people for $5 a piece, meaning a two person account would be $15 instead of two separate accounts at $20. As both Spotify and Apple make pricing moves I wouldn’t be surprised to see Pandora, Google Play Music and others start dropping prices to retain their user base, but Peter Kafka over at Re/code is skeptical that Apple will get the major record labels to agree to the $5 pricing.
“A more modest goal would be to get rental music down to the price Netflix charges (some of) its users for rental video: $8 month,” Kafka said. “Bear in mind that any price cuts that Apple got would have to be offered to all of its rivals, too.”
What do you think of streaming music costs? Would you be willing to jump to Beats if they cut the cost in half? Let us know in the comments or on Google+, Facebook and Twitter.Source: Apple Insider