Streaming services are exploding in 2019 with Apple TV+ and Disney+ coming soon. Now, NBCUniversal is jumping in on the game with its new service called “Peacock.” Yes, they named it Peacock after the iconic NBC logo. Sure, there are a ton of crude jokes we could make but we’re going to take the high road, unlike others in our medium, but I digress.
The new NBCUniversal Peacock streaming service will add to the fervor and concern about streaming becoming fragmented and therefore more costly. Streaming content was originally sawed after by cord-cutters looking to reduce the amount of money spent on cable. Now that NBCUniversal, CBS, and others are moving their content into their own streaming services, those cost savings may just be going out the window.
Here’s what NBCUniversal had to say about Peacock in a press release:
Peacock will deliver a world-class slate of originals while also offering treasured hits from the vaults of NBC, including “The Office” and “Parks and Recreation,” two of the most-watched streaming series. The service will also feature blockbusters and critically-acclaimed films from Universal Pictures, Focus Features, DreamWorks Animation, Illumination, and Hollywood’s biggest studios. In addition, Peacock will tap into NBCUniversal’s unmatched ability to deliver a broad range of compelling topical content across news, sports, late-night, and reality.
Peacock rolls out in April of 2020 with over 15,000 hours of content and takes center stage at the end of July during the 2020 Summer Olympics. As previously announced, Peacock will be both advertising and subscription-supported. Details on pricing and distribution will be announced closer to launch.
“The name Peacock pays homage to the quality content that audiences have come to expect from NBCUniversal – whether it’s culture-defining dramas from innovative creators like Sam Esmail, laugh-out-loud comedies from legends like Lorne Michaels and Mike Schur, blockbusters from Universal Pictures, or buzzy unscripted programming from the people who do it best at Bravo and E!,” said Bonnie Hammer, Chairman of Direct-to-Consumer and Digital Enterprises. “Peacock will be the go-to place for both the timely and timeless – from can’t-miss Olympic moments and the 2020 election, to classic fan favorites like ‘The Office’.”
In addition to the exclusive streaming rights to the beloved NBC sitcoms “The Office” and “Parks and Recreation,” some of the most popular NBC and classic TV series of all time will be available on Peacock, including “30 Rock,” “Bates Motel,” “Battlestar Gallactica,” “Brooklyn Nine-Nine,” “Cheers,” “Chrisley Knows Best,” “Covert Affairs,” “Downton Abbey,” “Everyone Loves Raymond,” “Frasier,” “Friday Night Lights,” “House,” “Keeping Up with the Kardashians,” “King Of Queens,” “Married…With Children,”“Monk,” “Parenthood,” “Psych,” “Royal Pains,” “Saturday Night Live,” “Superstore,” “The Real Housewives,” “Top Chef,” and “Will & Grace.”
This announcement from NBCUniversal means many shows will likely be pulled from Netflix. Users are now going to have to subscribe to multiple streaming services to get the shows they want to watch. NBCUniversal, Disney+ (ABC), and CBS All Access, that’s at least three subscriptions and maybe more if you want Apple TV+ and Netflix. The streaming landscape is starting to get cluttered and it will be interesting to see what happens next.