Google is once again making changes to its Android developer guidelines effectively tightening the grip over how developers can and can’t use the Google Play Store. Rules (for developers) had not been as strict and regulated as the Apple App Store developers are facing, but Google is changing things to give it more control over its property. The new changes speak to developers using “user testimonials” in their app descriptions. The new regulations can be found in the Keyword Spam section and are aimed at preventing developers from using keywords through “user testimonials”.
“Please do not include user testimonials in your app description,” the updated guidelines read. “They tend to be dubious and are frequently utilized to include references to popular search terms and competitor apps in violation of the policies outlined here. Let your users speak for themselves via Play’s comment review system.”
While there might be some developers who will certainly be upset over the new rules, the regulation and moderation of Google’s storefront is essential. Keeping the playing field even for all developers is essential to maintaining a good user experience for both Google and Android developer customers. Are you an Android developer? What do you think of the new developer rules regulating “user testimonials” in the Google Play Store? Let us know in the comments below or on Google+, Facebook and Twitter.