Earlier this week we brought you a story involving a hands-on iPhone X video filmed at Apple HQ. The iPhone X video in question was filmed and posted by the daughter of an Apple engineer who worked on the iPhone X. Now, as The Verge is reporting, that the engineer has been fired from Apple. Brooke Amelia Peterson is the YouTuber who filmed the video and posted it. She’s posted a new video confirming that her father was indeed let go from Apple for breaking the no filming rule. You can watch Peterson’s new video below explaining the journey that has become much more than she imagined.
https://youtu.be/XQzGKwjr_js
While it’s pretty sad that Apple would fire an employee for what seems like a petty offense, Apple is known for their hard-nosed stance on secrecy. As The Verge explains in their coverage:
The video itself may have seemed like an innocent hands-on, but it did include footage of an iPhone X with special employee-only QR codes. A notes app was also shown on the iPhone X in the video, which appeared to include codenames of unreleased Apple products. Filming on Apple’s campus is strictly prohibited, so filming an unreleased iPhone X is a definite rule violation.
Josh Topolsky, formerly of The Verge and Bloomberg, made a very good point on Twitter about this firing that many would agree with.
A company that takes itself this seriously is probably a really shitty place to work https://t.co/iuE7uz3FmJ https://t.co/JFDfmLzP8k
— Joshua Topolsky (@joshuatopolsky) October 28, 2017
We’re pretty certain that Apple isn’t the only major tech company that would take these measures, Google would likely have done the same. When it comes to product secrecy these days, companies like Apple, Google, and Microsoft are all about protecting their ideas, products, and secrets. So be careful to not get in their way.
What do you think of this story? Let us know your thoughts in the comments below, or on Google+, Twitter, or Facebook.
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