Valve has been working to bring Steam Link capabilities to mobile devices for some time now. There’s an Android beta on now, allowing users to access and play their Steam games remotely via their mobile device. The app was set to launch on iOS recently, but Apple had a change of heart and rejected the app after initially approving it. The initial reasoning was a very vague “business conflicts with app guidelines” and though clarification has now been offered, it’s hardly any more helpful.
Apple’s Phil Schiller responded to at least a few users questioning the ban with an incredibly vague statement. it reads:
Thank you for your email and being a customer of Apple products and the App Store.
We care deeply about bringing great games to all of our users on the App Store. We would love for Valve’s games and services to be on iOS and AppleTV.
Unfortunately, the review team found that Valve’s Steam iOS app, as currently submitted, violates a number of guidelines around user generated content, in-app purchases, content codes, etc. We’ve discussed these issues with Valve and will continue to work with them to help bring the Steam experience to iOS and AppleTV in a way that complies with the store’s guidelines.
We put great effort into creating an App Store that provides the very best experience for everyone. We have clear guidelines that all developers must follow in order to ensure the App Store is a safe place for all users and a fair opportunity for all developers.
The overarching belief is that Apple isn’t particularly happy that Steam wants to be able to sell games to users without paying Apple’s 30% cut. They tend to frown on companies trying to circumvent that particular app guideline. I tend to think that Valve will be a bit of a harder nut to crack than most Apple has dealt with, but we’ll see how everything plays out and whether or not the Steam Link iOS app ever gets released.Source: Reddit